Bermuda might be a small island lost in the middle of the North Atlantic Ocean, it certainly doesn’t mean that it is isolated from the rest of the world.
For a start, it is a prime holiday destination and one that is synonym of luxurious resorts and quality service. It is also a place where fashion is taken seriously and where you are not allowed to wander the streets only dressed in your swimwear.
There are many clothes shop on the island and you can easily find whatever suits you best, whether it is sophisticated, retro, colourful, simple or eccentric. But if you are someone who likes to be ahead of your time and wear before anyone else what will be the next hottest trend, then there is only one place to go on the island. According to The Bermudian and their Best of Bermuda Awards, the French Connection boutique is the best for fashion-forward finds.
Like many of us, the people at The Bermudian have had the experience, somewhat frustrating if you are a fashion icon, to window shop at the French Connection store on Reid Street, in Hamilton, thinking that some items in there were not in fashion, only to have to look for them a few months later once they became the latest trend.
This is not a surprise that locals rush to French Connection for the end of season sales, that can reached 50% and 75%. If you are around at this time, follow them for a chance to get the next trend for cheaper than your friends back home. Inside the chic urban-wear shop you will find trendy skirts, tops, pants, as well as accessories for day and night. There is two floors with women’s collection on the ground level and men’s on the lower level so you can also drag your man to make him more trendy than your girlfriends ones!
The best place for fashion-forward finds in Bermuda is part of the Hornburg Calypso group that also owns another 7 shop on the island, some retailers of big brands such as Longchamp, United Colours of Benetton or Women’ Secret. The company was created by Polly Trott Hornburg in 1948. A fashion model turned fashion designer, Mrs Hornburg gained a great experience when working as a stylist for an advertising agency in New York. She started her own business out from her kitchen table with the help pf her husband who ran an import export business in Bermuda.
Her first collection was a total success, especially the ‘Polly Pants’, a dress pant that caused quite a stir at the time and had a flat front, a back zip, and tapered legs. Polly Hornburg was also the woman who popularised the one piece diving suit, as well as the sheath dress and the dinner skirt.
The company grew slowly and expanded under Polly’s daughter Suzannah. Boutiques were first opened within the most prestigious hotels of the island, then other stores brought always more brands and choice to the residents of Bermuda.
Despite becoming an important player in Bermuda’s fashion, Hornburg Calypso has kept the spirit of its founder and is an innovative company like its trend-setter French Connection.
French Connection Bermuda – 15 Reid Street, Hamilton, HM11; 441 295 2112;
French Connection Bermuda – Part of Elbow Beach Cycles – ‘Things to do in Bermuda’ series!
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